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Whatever, USA guests enjoy a performance from Lil Jon at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454757686 )

Guests take in the Whatever Welcome Parade at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454757674 )

DJ Alesso performs for the crowd at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798844 )

Guests take in the Whatever Welcome Parade at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454757594 )

Joanna Rohrback leads guests in a unique morning Prancersize workout at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454823648 )

Bud Light transformed a town into Whatever, USA, a place full of unique experiences to reward consumers who are #UpForWhatever on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454757606 )

Guests take in the Whatever Welcome Parade at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454757608 )

Guests take in the Whatever Welcome Parade at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454757668 )

Singer Charli XCX performs for the crowd at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798816 )

Singer Charli XCX performs for the crowd at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798830 )

Singer Charli XCX performs for the crowd at Bud Light's Whatever, USA on September 5, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798836 )

Lil Jon performs during the Whatever Welcome Parade at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798956 )

Lil Jon performs during the Whatever Welcome Parade at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798958 )

Lil Jon performs during the Whatever Welcome Parade at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Nick Tininenko/Getty Images for Bud Light) ( 454798960 )

Aaron Huckstep wins a drag race for guests at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454832840 )

Drag queens host a drag race for guests at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454832844 )

Aaron Huckstep wins a drag race hosted by drag queens for guests at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454832858 )

Cold War Kids perform for the crowd at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454858496 )

Holy Ghost! performs during Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454858508 )

Cold War Kids perform for the crowd at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454858512 )

Cold War Kids perform for the crowd at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454858526 )

Cold War Kids perform for the crowd at Bud Light's Whatever, USA on September 6, 2014 in Crested Butte, Colorado. (Photo by Jason Bahr/Getty Images for Bud Light) ( 454858528 )

This Wednesday, Sept. 3, 2014 photo shows workers installing a Welcome to Whatever, USA sign that is reflected in the sunglasses of part-time resident Christine Lyerly, in Crested Butte, Colo. Lyerly said Anheuser-Buschís plan to pay $500,000 to convert the town into a beer commercial set and include local residents in the party``is a once in a lifetime event.íí (AP Photo/P. Solomon Banda) ( Bud Light Town )

This Wednesday, Sept. 3, 2014 photo shows Elk Avenue as it is slowly transformed into a beer commercial set for "Bud Light Blue" in Crested Butte, Colo. Anheuser-Busch agreed to pay $500,000 to convert the town into a set for a Bud Light commercial, a sequel to the companyís ``Up for Whateveríí Super Bowl ad that included Arnold Schwarzenegger. (AP Photo/P. Solomon Banda) ( Bud Light Town )

In this Wednesday, Sept. 3, 2014 photo workers install a Welcome to Whatever, USA sign across Elk Avenue, in Crested Butte, Colo. Anheuser-Busch agreed to pay $500,000 to convert the town into a set for a Bud Light commercial, a sequel to the companyís ``Up for Whateveríí Super Bowl ad that included Arnold Schwarzenegger. (AP Photo/P. Solomon Banda) ( Bud Light Town )